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- ⚙️ Ops Playbook #98
⚙️ Ops Playbook #98
A Better Way to Think About Customer Needs
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⚙️ Hi Operator,
It’s been a week since we shared what we’ve been building behind the scenes.
We've been heads-down building something that might change how your team runs meetings.
Here’s a sneak peek:

Imagine this:
You open your Ohm workspace and click into a recurring meeting.
Everything from past meetings—transcripts, summaries, tasks—is already saved in one place.
Before the call starts, you can auto-generate an agenda based on the last conversation.
During the meeting, you can ask “Ask Ohm” anything—recall a comment from last week, confirm what was decided in a meeting, or get a quick explanation of what someone said during the current conversation—without ever leaving the call.
After the call, you get a prioritized task list with clear owners and deadlines.
And the cycle continues: each meeting builds on the last, automatically.
We’re combining video conferencing, AI-powered context, and task management—Zoom + ChatGPT + Asana in one.
Now here’s the honest question:
How likely would you actually use Ohm instead of Zoom or Google Meet to run your meetings?Also please comment if you can! |
Thanks for the input!
- Rameel

PRESENTED BY HUBSPOT
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A Better Way to Think About Customer Needs
Insight from Tony Ulwick
Ever launched a product that customers just didn't want?
Here's a framework that's helping teams spot market opportunities before they build: Jobs-to-be-Done.
People don't buy products - they hire them to get a job done. Take Levitt's famous quote: "People don't want to buy a quarter-inch drill. They want a quarter-inch hole."
Looking at your market through this lens changes everything.
Instead of asking "What features should we add?" start with questions like:
What job is our customer trying to get done?
Who's actually doing the work?
Who has to support it?
Who makes the purchase decision?
Want to try this with your team? Here's an AI prompt to help map out your customer's job:
You are a Jobs-to-be-Done consultant with 20 years of experience. My product is [describe your product]. First, interview me about our customers, asking one question at a time. Focus on understanding their core job, related tasks, emotional needs, and support requirements. After our discussion, create a structured analysis with:
Job Map: Break down the customer's process into clear steps
Success Metrics: What customers use to measure success at each step
Pain Points: Where customers struggle the most
Opportunity Areas: 3 specific gaps we could address
Action Plan: Concrete next steps for product development
Format this as a clear document we can use in our next product planning session.
The framework helps you catch problems early.
If your product nails the main job but makes life hell for the support team, or works great but makes users feel stupid, you've still got a problem.
These are the insights that separate good products from great ones.

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