The New-Hire Newsletter

Create an automated new-hire newsletter to gradually share key info and company culture during onboarding.

The New-Hire Newsletter

Insight from Rameel Sheikh

Information overload is a real thing.

That first week or so at a new job can feel like drinking from a fire hose.

Here’s a way to space out all of the less crucial (but still important) information during the onboarding process:

Try building a “new hire newsletter” sequence.

Write 6-8 editions of a “newsletter” for your new hires and build an automated sequence that sends an edition 1-2x/week.

In the first week, you can focus on practical information. Explain the org structure, introduce team leaders, and highlight important policies. Consider including a FAQ section addressing common new hire questions (and maybe link to your new chatbot 😉).

Use the second week to dive into company history and culture. Share your startup's origin story and core values. Get into the lore a bit.

In subsequent weeks, spotlight different departments. Have team leads share current projects and goals. This gives new hires a broader perspective on the company's operations, who the major stakeholders are, and where they fit in.

If you want to get cute with it, you can brand the newsletter and add challenges/scavenger hunts (that way you actually know who’s reading 🤓).

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